EventsThe social communication campaign curated by Officine Millennial for the MAM-Maestro d'Arte e Mestiere project has kicked off. On the occasion of the titles awarded in this 2022, the team of Davide Burchiellaro, journalism and communication expert and CEO of the start-up Officine Millennial, made video reels interviewing some of the winning Maestros entered in the Golden Book of Fondazione Cologni. The theme of the reels is the praise of the hand: "Would you like to try it too?" the masters of art call out, addressing the social media audience. Artisans of communication, tailors of the word and professionals of empathetic video storytelling, the experts of Officine Millennial narrate excellence on themillennial.it, an online publication that studies generations through points of view that include emotions, consumer trends, ways of speaking and "feeling." Starting from the awareness that every Italian is a bit of an artisan, Officine Millennial's communication strategy also aims to strengthen the relationship between masters and followers with a MAM-CLOUD, where videos made by passionate people, amateur artisans or aspiring students of schools of excellence in the field of crafts and arts are posted. Enjoy! www.themillennial.it
On the occasion of the 2024 edition of Salone del Mobile, Fondazione Cologni dei Mestieri d’Arte is pleased to present the eighth edition of “Doppia Firma. A dialogue between design and artisanal excellence” a project developed with Living, the interiors, design and lifestyle magazine of Corriere della Sera, under the patronage of the Michelangelo Foundation […]
EVENTS
Milan hosted the first Made in Italy Festival: the new Eccellenza Artigiana initiative that connects students with the opportunities offered by the Italian economy of “high quality savoir-faire”. Fondazione Cologni has been an institutional partner of the event and presented to the young audience the project of training internships “Una Scuola, un Lavoro. Percorsi di […]
EVENTS
Nominations for the Starhotels Award, now in its third edition, closed on Friday, March 22, 2024. The chosen theme, “Souvenir of the Grand Tour”, has aroused great interest in the artisan world: many nominations were received from all over Italy, with very different types and often highly original interpretations. After screening by the prestigious Jury […]
EVENTS
Composer Gustav Mahler said that tradition “is not the worship of ashes, but the preservation of fire.” An image that seems to fit Naples perfectly: not only because of its relationship with a tradition so famous that it has become iconic, but also because of the vital substratum that pulses beneath the heart of this […]
